Pic-A-Day (1080) Albert Mach Fine Art - 1960 Imperial Crown Limousine by Ghia Owned by Nelson A. Rockefeller

Pic-A-Day (1080) Albert Mach Fine Art

1960 Imperial Crown Limousine by Ghia

Owned by Nelson A. Rockefeller


Everything has changed at the museum, the new displays officially open 11/18/2017 but most are in place now. Don't miss seeing them!

 

New York governor and heir to the Standard Oil fortune Nelson Rockefeller, later Vice President of the U.S. during the term of President Gerald Ford, owned this 1960 Imperial Crown Limousine by Ghia.

It is one of 17 limousines made by Ghia in that year, and the only one with blind rear quarter treatment.

Here is more information from Wikipedia:

Despite the annual styling changes, all 1960-63 models featured a similar space age dashboard. The steering wheel was squared-off at top and bottom, designed for better leg room and view through the windshield in the straight ahead position. Dashboard lighting was electroluminescent, which used no incandescent lamps: electricity running through a five-layer laminate caused the phosphorescent paint to glow in the dark. Chrysler called it "Panelescent", and it was shared on some Chrysler models. The effect was eerie and surprisingly modern, with its glowing green face and bright red needles. The 1960-63 models were also united by a distinctive side trim that started above the headlights and that ran at a slight downward angle almost to the end of the rear fender (except in 1963 when it would actually wrap all the way around the rear of the car) that was undercut by a slight indent in the sides from the front until just before the rear wheel housing.

More importantly, but perhaps less obviously, a significant change in the car's proportions had occurred between the 1959 and 1960 model years. Although, at 226.3 inches, the 1960 Imperials were exactly the same length as the previous year, the whole body had been shifted forward, with a 2.1 inch reduction in the rear overhang, and a corresponding increase at the front. This led to a look that, due to a relatively smaller rear deck and more expansive front hood, was closer to Exner's classic car era ideals, and it would persist, by one means or another, for the remainder of Imperial's existence as a separate marque.

 

The 1960 Imperial adopted wildly exaggerated styling, featuring front fascia with a swooping bumper, gaping mesh grille, giant chrome eagle, and hooded quad headlights, and tall rear fins. Soaring fins had bullet style tail lamps at the peak of the fin, with a chrome ring surrounding it. The grille and bumper on the front of the 1960 used large pieces of heavy chrome, and the 'furrowed brows' of the fenders over the double sets of headlights gave the car a ponderous look. In common with most other 1960 Chrysler products, the Imperial featured the new "High-Tower" seat with the driver-side back individually contoured and raised above of the rest of the front seat for increased driver comfort and shoulder support. This would last through the 1962 model year. Also for 1960, Imperial changed back to 15 inch diameter wheels from the 14 inch diameter wheels that had been standard since the 1957 model. Imperial LeBarons now featured a distinctive smaller "formal rear window" for greater rear seat privacy. Sales increased to 17,719. Imperial again finished ahead of Lincoln, but never did so again. While the rest of Chrysler's lineup adopted unibody construction, Imperial retained its body on frame construction.

 

This was seen at the AACA Museum in Hershey, PA

http://www.aacamuseum.org/

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Under the guidance of their visionary chief designer Virgil Exner, Chrysler Corporation finally broke free of their staid and conservative design language of the late 1940s and early 1950s with the influential new “Forward Look” of 1955. Chrysler began hinting at its reborn sense of style through a series of dream cars that were the product of a collaboration between Exner and Ghia’s Luigi “Gigi” Segre. The Forward Look thrust Chrysler back into the spotlight and ushered in the era of chrome, fins, and flamboyant style.

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